samuel & sons - london

This is the second showroom SLH collaborated on with Samuel & Sons, a leader in the field of window treatment and furniture trimmings, also known as passementerie. The key challenge of this project was representing the Samuel & Son’s prestigious brand in a very tight space within the London design district. The material palette was intentionally kept restrained and subtle. The pale oak of the shelving and the off-white limestone counters provide a simple but meticulously organized and elegant backdrop to the company’s product offerings which become the clear focus of the space. Lighting standards already in place for the company’s US locations were adapted in response to the unique requirements of the British context.